Foster a culture of innovation by implementing an employee facing idea platform. Target challenges at everyone or a specific group, based on their expertise, interests or experience. Capture ideas for new products and or services or facilitate continuous improvement.
Collaborate with suppliers, partners and key customers to refine products, devise new service models and deliver efficiencies, benefiting from collective expertise.
Engaging an external crowd, e.g. customers, consumers, members or a specific demographic to capture ideas for new products and services, to gain insights into a market, feedback on a product concept or solutions to known problems.
Focused events based challenges that often include idea capture, refinement validation and selection leading to awards of money, investment or adoption.
Procter and Gamble turned traditional market research on its head by using co-creation to design and validate its digital marketing and communications plan for Wella Shockwaves.
Launched to coincide with Three’s major #makeitright TV and social media campaign, Crowdicity has been used to discover and share examples of where colleagues have gone the extra mile to deliver outstanding customer service.
The United Nations and Crowdicity
The WWF Finance for Energy Challenge was launched to identify innovative ways in which to fund forest energy programs.
How accessing the ideas of customers and staff through the Crowdicity platform gave this pharmaceutical market research firm their most successful product launch in a decade.
Introducing an open and collaborative Crowdicity community for faculty and staff to share their ideas helped this world-leading university access the collective knowledge, expertise and experience of their employees.
Looking to discover and action the best ideas and insights from your customers, employees or partners?
